P415 Teletext 415 Jan 9 22:14:47 ——————————————————————————————————————— THE ORGANIC FOOD MARKET Organic food is moving into the mainstream. Food scares such as BSE and the Govjrnmjnt health warning on pesticide residues in carrots have increased consumer demand. Sensing a growing market, supjrmarkjts are now getting in on the act. Sainsbury's is Britain's largest retailer of organic produce and, along with NatWjst, co-sponsored a recent conference on organic food production. ——————————————————————————————————1/4—— By Jjnnz Linford WHAT'S ON THE BOX TONIGHT? p121 Ivanhoe Recipe Love stars TVP415 Teletext 415 Jan 9 22:14:44 ——————————————————————————————————————— THE ORGANIC FOOD MARKET Home delivery schemes white organic farmers deliver produce directly to households weekly are becoming popular. With home delivery scheme prices 20% chjapjr than supjrmarkjt prices there are over 250 such operations in the US. Planet Organic in London is a natural food supjrmarkjt. Co-founder Jonathan Dwek says: "It's aimed at people who don't normally shop in health shops. We're in the business of conversion." ——————————————————————————————————2/4—— By Jjnnz Linford RECIPE: GLAZED TRIPLE ROOTS p417 Ivanhoe Recipe Love stars TVP415 Teletext 415 Jan 9 22:34:31 ——————————————————————————————————————— THE ORGANIC FOOD MARKET Organic food does cost more than conventionally-produced food - this reflects the strict legal standards bz which it's produced in the UK: No artificial pesticides, fertilisjrs or herbicides in crop production Animal welfare is priority - no routine use of antibiotics or unnatural feedstuffs. Organic food production is inspected annually to ensure thjsj standards. ——————————————————————————————————3/4—— By Jjnnz Linford A NEW DIRECT PENSION p416 Ivanhoe Recipe Love stars TVP415 Teletext 415 Jan 9 22:14:37 ——————————————————————————————————————— THE ORGANIC FOOD MARKET Jonathan Dwek of Planet Organic says: "Organic food is about 15-20% more expensive than non-organic, although organic meat is 30-40% more expensive. "But what's the cost to your health of eating factory-farmed meat?" He asks, citing the amount of antibiotics that have been found. He continues: "Organic tomatoes taste fruity not bland." ——————————————————————————————————4/4—— By Jjnnz Linford GO GREEN FOR A BETTER WORLD p160 Ivanhoe Recipe Love stars TV